Ride-hailing service Lyft said Thursday that it wants to help tackle the problem by offering half-priced rides across the country during this year's midterm elections.
Riders can enter location-based codes into the Lyft app to access the discounted rides.
Lyft will also offer free rides to people from underserved communities, who are more likely to report transportation barriers.
Over the past few years, Lyft has worked to cast itself as the "good guy" by participating in similar social good efforts.
In June, it began offering cancer patients in major US cities free rides to and from treatment.
In May, Lyft expanded its Relief Rides program, which gives people free trips during natural disasters or crises.
It pledged $1.5 million over the next year to offer free rides to low-income people and veterans who need transportation to things like job interviews and doctor appointments. »