Copenhagen, Denmark — Denmark's Lego said on Monday that it remains committed to its quest to find sustainable materials to reduce carbon emissions, even after an experiment by the world's largest toymaker to use recycled bottles did not work.
Lego said it has "decided not to progress" with making its trademark colorful bricks from recycled plastic bottles made of polyethylene terephthalate, known as PET, and after more than two years of testing "found the material didn't reduce carbon emissions.".
Lego enthusiastically announced in 2021 that the prototype PET blocks had become the first recycled alternative to pass its "strict" quality, safety and play requirements, following experimentation with several other iterations that proved not durable enough.
On average, a one-liter plastic PET bottle made enough raw material for ten 2 x 4 Lego bricks.
Despite the determination that the PET prototype failed to save on carbon emissions, Lego said it remained "fully committed to making Lego bricks from sustainable materials by 2032.".
The privately-held Lego Group, which makes its bricks out of oil-based plastic said it had invested "more than $1.2 billion in sustainability initiatives" as part of efforts to transition to more sustainable materials and reduce its carbon emissions by 37% by 2032, Lego said.
Also known as green methanol, e-methanol is composed of waste carbon dioxide and hydrogen, created by using renewable energy to split water molecules. »
