Though many have tried, no online ticket sellers have even come close to touching Ticketmaster.
Is Amazon one of the few companies with enough size and reach to actually take on Ticketmaster?
Reuters, citing sources familiar with the matter, reports that Amazon is looking to partner with venue owners to sell tickets to sporting games, concerts, and other events.
Or Amazon could try compete directly with Ticketmaster for that primary ticket market, hoping to get a taste of that $1.6 billion business.
While owners want to know more about who is buying tickets for their events, Amazon doesn’t appear willing to share that information, the source notes.
Reuters reports that any future ticket-selling ventures from Amazon won’t be the first of its kind.
In some cases, the company — which began to sell tickets in 2015 — has outsold possible U.S. rival Ticketmaster. »