The Daily Populous Wednesday March 19th, 2025 evening edition
Authored by bbc.com and submitted by p_pio

Ben & Jerry's boss 'ousted over political activism'

Ice cream maker alleges the move is part of efforts by its parent company to silence its activism

It comes a month after the ice cream company accused Unilever of demanding that it stops publicly criticising US President Donald Trump.

Unilever did not immediately reply to a request for comment from BBC News.

The allegation was part of a legal case filed in a US court by Ben & Jerry's that says Unilever violated a merger agreement by trying to silence its "social mission".

Ben & Jerry's has said its chief executive, David Stever, was being removed by its parent company, Unilever, in a growing dispute over the ice cream company's political activism.

"Unilever has repeatedly threatened Ben & Jerry's personnel, including CEO David Stever, should they fail to comply with Unilever's efforts to silence the social mission," the filing with the US District Court for the Southern District of New York said.

Ben & Jerry's has long been known for taking a public stance on social issues since it was founded in 1978 by Ben Cohen and Jerry Greenfield.

It has often backed campaigns on issues like LGBTQ+ rights and climate change.

The ice cream maker was bought by Unilever in 2000 through a merger agreement that created an independent board tasked with protecting the ice cream brand's values and mission.

But Unilever and Ben & Jerry's have been at loggerheads for a while. Their relationship soured in 2021 when Ben & Jerry's announced it was halting sales in the West Bank.

The dispute escalated over the last year as Ben & Jerry's advocated for a ceasefire in Gaza.

In November, the ice cream company filed a lawsuit saying Unilever had tried to stop it from expressing support for Palestinian refugees.

Last month, in another court filing, Ben & Jerry's said Unilever had tried to ban it from publicly criticising Donald Trump.

Mr Stever has been with Ben & Jerry's since joining the firm in 1988 as a tour guide. He was appointed chief executive in 2023.

Ben and Jerry's court filing said the decision to oust Mr Stever was made without any consultation, as required in the merger agreement between the two companies.

"Unilever...attempted to force the independent board into rubberstamping the decision," it added.

reynloldbot on March 19th, 2025 at 14:04 UTC »

“Mr Stever has been with Ben & Jerry’s since joining the firm in 1988 as a tour guide. He was appointed chief executive in 2023.”

Holy shit this rules.

Scharmberg on March 19th, 2025 at 11:54 UTC »

It doesn’t look like this has gone through yet according to the article. Guess we will see what the independent board decides.

dgs1959 on March 19th, 2025 at 11:13 UTC »

Back in the 80s, Ben & Jerry’s had a corporate 5 - 1 plan. The highest paid employee (including CEO) could make no more than 5 times the salary of the lowest paid employee.