McDonald's to remove 'tasteless' sign opposite Cornwall crematorium

Authored by cornwalllive.com and submitted by cheechssoup

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Burger giant McDonald's has said it will remove a "tasteless" sign opposite a crematorium in Cornwall after the unfortunate coincidental placement was pointed out by CornwallLive. Although the advertising hoarding has caused hilarity among motorists who spot it on the busy A39, others fear it may upset grieving families.

The sign, advertising the fast food chain's McCrispy burger, is right next to a crematorium sign and has been placed on a bus stop directly opposite Penmount Crematorium on the road between Truro and Carland Cross.

One woman, whose mother-in-law was cremated at the establishment last year, said: "Although I can see the funny side, it is tasteless and I'm sure some grieving family members won't like to see it when visiting Penmount for the funeral and cremation of a loved one."

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When a CornwallLive reporter asked people what they thought of the sign, someone replied: "I think how funny it is will probably depend on how long ago you followed the crematorium sign wearing a black tie."

When we shared an image of the sign, it was largely greeted with hilarity. Among the comments were:

"Anyone who doesn't find this funny are the same people that were taken into consideration when the Penmount Hotel in Newquay became Penberthy Care Home. It was thought some wouldn't see the funny side of a building full of older folk sharing the same name as the corporation body furnace."

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"No worse than our local council entertaining the idea of allowing a crematorium to be built next door to a retirement village."

"Fell off the chair laughing." And, of course: "I’m lovin’ it" - the chain's slogan.

Someone who works in advertising at sites in Cornwall said: "Not me luckily. I do have sympathy however."

Cornwall Council, which runs the crematorium and owns the bus shelter, said it was unable to comment on the matter.

McDonald's is taking it seriously though. When shown a photograph of the sign, a spokesperson said: "We were unaware of the road sign in the vicinity of this bus stop. However, in light of the concerns raised by CornwallLive, we have asked for our advertisement to be removed."

Rumours that it will be replaced by a poster advertising Burger King's flame-grilled Whopper couldn't be substantiated as we went to press.

zoziw on February 11st, 2023 at 15:58 UTC »

We will instead be advertising fries!

bz63 on February 11st, 2023 at 15:52 UTC »

should have doubled down and made it “burnt to a mccrisp”

LedParade on February 11st, 2023 at 15:00 UTC »

Damn, now I want a chicken burger, brb, dead bodies can wait.