M&M's made headlines last year for redesigning its so-called "spokescandies" – most notably, changing the green M&M's white go-go boots to sneakers.
"In the last year, we've made some changes to our spokescandies.
The changes to the candies were meant to focus on their personalities, rather than their genders, M&M's said at the time.
But after the changes – like the green M&M's shoes – were announced, debates and memes began circulating online.
Therefore, they've decided to take an "indefinite pause" from the spokescandies, and in their place, actress Maya Rudolph will become spokesperson.
In the past, the brand's parent company Mars was criticized for the green M&M's sexy characterization.
The blue M&M was introduced the same way in 1995 – but that color stuck, the AP reports. »