(Reuters) - Monster Energy Co convinced a California jury on Thursday to award it $293 million in damages from rival Bang Energy in a lawsuit alleging that Bang falsely advertised the ingredients and health benefits of its drinks.
Bang and its attorneys did not immediately respond to a request for comment on Friday.
Bang has quickly become one of the best-selling energy drinks in the United States behind leading brands like Monster and Red Bull.
Monster said "Super Creatine" does not contain real creatine or provide the health benefits of creatine.
The case is Monster Energy Co v. Vital Pharmaceuticals Inc d/b/a Bang Energy, U.S. District Court for the Central District of California, No. 5:18-cv-01882.
For Bang Energy: Daniel Janssen and David Muth of Quarles & Brady.
Monster's blockbuster $175 mln trademark win against Bang Energy upheld. »