Jeffrey Katzenberg, co-founder of DreamWorks and the former chairman of Walt Disney Studios, had a radical idea for the final season of “Breaking Bad.”
“I met with them maybe four or five months before the final season aired,” Katzenberg said.
“I made a proposal to them that I would buy from them three additional episodes of ‘Breaking Bad’ for $25 million an episode.
The executive wanted to break up each “Breaking Bad” episode into chapters that would each run 5 to 10 minutes long.
The “Breaking Bad” team turned down Katzenberg’s offer, mainly because the final episodes did not lend themselves to additional installments.
Looking back, Katzenberg maintains releasing “Breaking Bad” episodes this way would’ve been a huge financial win.
On Katzenberg’s streaming platform Quibi, shows will be released in short-form chunks similar to his idea for “Breaking Bad.” »