The Daily Populous

Wednesday October 25th, 2017 morning edition

image for Twitter will now label political ads, including who bought them and how much they are spending

Twitter, along with Facebook and Google, are sending their lawyers to Congress to testify as lawmakers investigate Russian involvement in the 2016 election through online political ad buying.

Lawmakers from both sides of the aisle have introduced the "Honest Ads Act" as a way to get platforms to disclose more about paid online political ads.

The legislation would require platforms with 50 million or more monthly unique visitors to have a public database of political ads and records for anyone who bought more than $500 worth of political ads in the previous 12 months.

Twitter's move to provide more information on political ads lines up with most of what Congress is asking for.

The company will also launch a "transparency center," which will show all ads — political or not — currently running on Twitter, and how long the ads have been running.

The database will show users which ads have been targeted toward them and the personal criteria used to target them.

Political ads specifically will have additional information in the center, including all associated campaign ads currently running or that have run on the platform. »

How I Met Your Mother: Why are ads for new movies in old reruns?

Authored by ew.com

The company’s CEO Roy Baharav calls SeamBI an “advertising technology innovator” and says that what they do — in essence, monetizing aging television shows by adding new brands and product placement into old episodes — is the future.

“What we do is we insert, very efficiently, brands into content in a natural way and in a way that is valuable to advertisers,” Baharav says.

“So we find the balance between not compromising the integrity of the content and, on the other end, bring a lot of value to the advertiser.”. »

Michigan Lawmaker Flees Twitter After Reports Highlight She Helped AT&T Push Anti-Competition Broadband Law

Authored by techdirt.com

The bill is just the latest example of broadband industry protectionist laws ISPs ghost write, then shovel unobstructed through the corrupt state legislative process.

Because these communities might highlight how there's creative, collaborative alternatives to the duopoly status quo we all despise.

The Michigan lawmaker who is trying to ban municipal broadband doesn't seem to enjoy Twitter so much anymore https://t.co/M3CqqXQFps pic.twitter.com/Jr7s1odfhk — Jorb S. Pumpkins (@jbrodkin) October 21, 2017. »

The world's oldest living land creature is a gay tortoise named Jonathan

Authored by ksbw.com

Jonathan is a tortoise living on the British colony island Saint Helena, and he happens to be 186-years-old.

Written up by the Times as "St. Helena tortoise has a gay old time," this story is a tale that spans thousands of miles and decades.

Though Jonathan is widely believed to be the oldest critter on land, he still has some time to go before beating the current record for oldest reptile, which is 189 years. »

Tesla makes quick work of Puerto Rico hospital solar power relief project

Authored by techcrunch.com
image for

Grateful to support the recovery of Puerto Rico with @ricardorossello pic.twitter.com/JfAu11UBYg — Tesla (@Tesla) October 24, 2017.

The facility in question will provide power to Hospital del Niño, with a combination of solar cells and Tesla’s Powerpack commercial energy storage batteries.

Tesla also postponed its electric semi truck reveal event to November in order to focus on helping establish facilities like this one in Puerto Rico. »